What Connects 9/11, Brains, & Trading? Why’s It Important? 1

Cognitive biases can negatively affect our decision making, especially when it comes to trading and investing

Do you remember what you were doing, or where you were when you first heard that planes had crashed into the World Trade Center on September 11 2001?

If you are old enough, chances are you can. This is because the event was so unexpected and momentous that it sticks in our minds, and is easily available to us.

How is this important to traders?

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